BET Awards

The BET Awards are back! Put on by the Black Entertainment Television network, the annual awards show celebrates Black culture in a wide range of categories with an epic celebration. Featuring your favorite artists from film, television, music and literature, the BET Awards honor many of today's most popular artists. DIVE Billboards brought the campaign to life; displaying tweets, music videos, promotional content, and more on DOOH billboards

Displaying on the gorgeous Moxy screen in LA, this campaign made history for being one of the first to take over this screen. With DIVE Billboards, BET presented exclusive content and the on-platform conversation and excitement for #CulturesBiggestNight!

June 26-28, 2022

New York, Atlanta & Los Angeles

Photobook